Marketing Specialist - #1399528

Job Description

As CohnReznick grows, so do our career opportunities. As one of the nation’s top professional services firms, CohnReznick creates rewarding careers in advisory, assurance, and tax with team members who value innovation and collaboration in everything they do!

CohnReznick helps organizations optimize performance, manage risk, and maximize value through CohnReznick LLP (assurance services) and CohnReznick Advisory LLC (advisory and tax services). Together, the firm provides leaders with deep industry knowledge and relationships, solutions to address clients’ unique business goals and risks, and insight on how emerging market forces can drive opportunity. With offices nationwide, the firm serves organizations around the world as an independent member of Nexia.

We currently have an exciting career opportunity for a Regional Marketing Specialist to join the Marketing team in our Boca Raton, Sunrise or Miami office’s.

CohnReznick is a hybrid firm and most of our professionals are located within a commutable distance to one of our offices. This position is considered hybrid which means team members are expected to be thoughtful and intentional in how they create opportunities for in-person collaboration. While the cadence of in-office presence is determined at the team level, our professionals are encouraged to be in the office/together in person on average 3 days a week.

YOUR TEAM.

Reporting to the Regional Marketing Lead, the Regional Marketing Specialist helps oversee marketing programs that drive awareness and lead generation in support of the regional marketing plan. As a member of the Regional Marketing Team, the successful Specialist will be well-versed in project coordination/management; have experience contributing to impactful campaigns programs using inbound and outbound marketing methods; and can build strong working relationships with partner professionals and marketing/sales teams to maximize brand visibility, engagement, and lead generation from existing clients and targeted accounts.

Working closely with the Regional Marketing Lead, the regional marketing specialist will support local brand-building and lead generation efforts for all offices within the region to include interfacing with local membership organizations, conference organizers, publications, and market-facing professionals to positively build brand awareness in the region and help generate leads.

WHY COHNREZNICK?

At CohnReznick, we’re united by a common mission to create opportunity, value, and trust for our clients, our people, and our communities. Whether it’s working alongside your peers to solve a client challenge, or volunteering together at the local food bank, there are so many ways to find your “why” at the firm.

We believe it’s important to balance work with everyday life – and make time for enjoyment and fun. We invest in a robust Total Rewards package that includes everything from generous PTO, a flexible work environment, expanded parental leave, extensive learning & development, and even paid time off for employees to volunteer.

YOUR ROLE.

Responsibilities Include But Not Limited To

• Assist the Regional Marketing Lead in managing the regional marketing plan, including program development, project and event coordination, and results reporting.
• Help manage multiple office marketing budgets, including reclassification / recoding of expenses.
• Coordinate with the Office Managing Partners of assigned Offices on projects to elevate the brand within region and support cross-selling efforts to Tiered accounts in the office.
• Support the Regional Marketing lead in executing industry-driven regional marketing efforts aligned to the business and marketing plans for the assigned industries.
• Coordinate with Office Leaders, business development and marketing teams to identify marketing promotion opportunities in region to support industry localization efforts.
• Support the Regional Marketing Lead in maintaining key account data, leverage Bombora buyer intent data, generate local client case studies, and support account-based marketing programs designed to enhance cross-selling, expand client relationship.
• Maintain regional association relationships to support thought leadership placement and speaking opportunities.
• Build and maintain target and COI lists, NPS follow-up processes, and award initiatives.
• Engage market facing professionals to build stronger social media networks to drive industry campaign content to local clients, targets, and COIs. Be active on social media to help promote brand awareness of the regional offices.
• Collaborate with the national events team to provide support for regional event coordination and logistics.
• Other administrative tasks as assigned to include managing contracts and invoices.
  
  

Your Experience.

The successful candidate will have:

• Minimum of 2 years of professional services marketing experience, accounting/consulting experience a plus
• Strong project coordination/management, critical thinking, and problem-solving skills
• Excellent organizational skills, attention to detail, and ability to juggle multiple tasks on deadline.
• Self-starter with the ability to work independently and confidently in a fast-paced, team-oriented environment.
• Strong written and verbal communications skills.
• A team player who collaborates and communicates effectively at all levels of the organization.
• Understanding of professional services marketing approaches; B2B experience strongly preferred
• Microsoft Office skills; familiarity with CRM, Microsoft Teams, and Marketing Project Management a plus.
• Experience with social media promotion (LinkedIn, Twitter) a plus.
• Knowledge of event management a plus.
  
  

Studies have shown that we are less likely to apply to jobs unless we meet every single qualification. At CohnReznick, we are dedicated to building a diverse, equitable, and inclusive workplace, so if you’re excited about this role but your experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or one of our other roles.

"CohnReznick" is the brand name under which CohnReznick LLP and CohnReznick Advisory LLC and their respective subsidiaries provide professional services. CohnReznick LLP and CohnReznick Advisory LLC (and their respective subsidiaries) practice in an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable law, regulations, and professional standards. CohnReznick LLP is a licensed CPA firm that provides attest services to its clients. CohnReznick Advisory LLC provides tax and business consulting services to its clients. CohnReznick Advisory LLC and its subsidiaries are not licensed CPA firms.

CohnReznick is an equal opportunity employer, committed to a diverse and inclusive team to drive business results and create a better future every day for our team members, clients, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. For more information, please see Equal Employment Opportunity Posters

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at [email protected] Please note: This email address is reserved for individuals with disabilities in need of assistance and are not a means of inquiry about positions or application statuses.

CohnReznick does not accept unsolicited resumes from third-party recruiters unless such recruiters are currently engaged by CohnReznick Talent Acquisition Team by way of a written agreement to provide candidates for a specified opening. Any employment agency, person or entity that submits an unsolicited resume does so with the understanding that CohnReznick will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.

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