NBA Account Manager - #1406993

WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball.  Built around five professional sports leagues:  the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents.  NBA rosters at the start of the 2023-24 season featured a record 125 international players from 40 countries and territories.  NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.  The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms.  NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.

Position Summary

The NBA's Team Marketing and Business Operations (TMBO) group is a unique in-house consulting arm within the NBA league office that strives to grow team & league business performance by promoting best practices and innovation across all NBA teams. This fast-paced and collaborative department is focused on all aspects of business operations, including ticket sales and service, partnership marketing, fan engagement & development, content creation, digital products, business analytics, and data strategy. This position, reporting directly to the SVP, TMBO, will support the business optimization efforts of a portfolio of NBA teams while also developing innovative and multi-faceted revenue-driving strategies to help improve team business performance. In doing so, they will consult with and train / teach best practices to the teams' presidents, revenue leaders and broader business staff. In addition, they will also be responsible for developing and leading projects that advance the collective NBA team business in an innovative way, often drawing on best practices and learnings from beyond sports.

Major Responsibilities

• Analyze the business operations functions of each assigned team for strengths and weaknesses with the goal of developing and supporting team implementation of best practices in team marketing and business operations functions to help:
• Increase paid ticket sales & in-arena show rate (i.e. attendance)
• Increase partnership marketing (i.e. sponsorship) revenue
• Improve ticket buyer retention strategy
• Improve team marketing, advertising and branding
• Implement fan development initiatives
• Develop team’s forward-looking strategic plan
• Support expansion of team data & analytics capabilities to more strategically engage fans & grow revenue
• Grow fan engagement with teams’ live & non-live content across team & league channels
• Determine team priorities in need of consulting support
• Collaborate with TMBO and broader NBA staff to share best practices and find solutions for team challenges
• Make recommendations to team leadership and facilitate adoption and implementation of best practices
• Provide support for teams on-site in local markets and virtually to ensure effective implementation
• Collaborate with Team Presidents & senior leadership to support execution of mutually beneficial NBA priority initiatives at a local level
• Assist with TMBO workshops and other meetings
  
  

Required Education/Professional Experience

• Bachelor's Degree in Marketing or Business preferred or relevant experience
• 8+ years of direct experience in sports (e.g., prior experience working at a senior level for a team or partnering with sports organizations to sell or activate local/national sponsorships and/or tickets)
• 10+ years of experience in a fast-paced business environment
  
  

Required Skills/Knowledge Attributes

• Deep ticket sales and service, as well as sponsorship sales and service expertise
• Analytical skills
• Strong presentation skills
• Ability to effectively communicate both verbally and in writing Self-starter
• Experience in sales and success in developing and executing sales/marketing plans
• Willingness to travel (~25%)
  
  

Salary Range: $240,000 - $265,000

Job Posting Title: Vice President

The NBA does not accept unsolicited resumes from search firms or any other third parties. Any unsolicited resume sent to the NBA will be considered NBA property, and the NBA will not pay a fee should it hire the subject of any unsolicited resume.

The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs, and without regard to race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, alienage or citizenship status, ancestry, marital status, genetic predisposition or carrier status, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.

The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.

About The NBA

The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball.  Built around five professional sports leagues:  the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 215 countries and territories in more than 50 languages, and merchandise for sale in more than 200 countries and territories on all seven continents.  NBA rosters at the start of the 2021-22 season featured a record 121 international players from 40 countries.  NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass.  The NBA has created one of the largest social media communities in the world, with 2.1 billion likes and followers globally across all league, team, and player platforms.  Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.