Marketing - Partnerships Marketing Coordinator - CT, South Windsor - Job - #1407758

RCN Capital is seeking a a motivated, organized, creative and detail-oriented candidate to join the Marketing Department. The Partnership Marketing Coordinator will be responsible for developing and executing strategic marketing initiatives to complement the partnerships team's efforts.

This role will have responsibility for coordinating, editing, and overseeing RCN Capital's podcast, Uncontested Investing.

Areas of responsibilities will include but are not limited to:

• Coordination, editing, and oversight of RCN's podcast, Uncontested Investing.
• Working with the RCN Partnerships team on the coordination and execution of partner marketing plans as indicated by corresponding partnership agreements.
• Coordination and execution of affiliate marketing initiatives in conjunction with additional members of the Affiliate team
  
  

Primary Responsibilities Include

• Coordination and oversight of RCN's podcast, Uncontested Investing.
• Work with Podcast Host for Potential Guest Outreach, Studio Booking/Coordination, and Scheduling
• Host Pre-Recording Calls to Prep Host and Guests
• Hold Monthly Meetings to Review Podcast Performance
• Review m-o-m and annual metrics
• Plan upcoming scheduling efforts
• Review potential guests
• Provide strategic recommendations to improve the podcast
• Oversee and help execute Host's social media content strategy Develop and edit video, written, and photo content as applicable.
• Working with the RCN Partnerships team on the coordination and execution of partner marketing plans as indicated by corresponding partnership agreements which may include
• Scheduling of strategic webinars and educational trainings
• Development and scheduling of co-branded and/or cross-marketing emails, social media content, website content, print and digital materials, or other marketing assets.
• Providing regular reporting on the progress of marketing initiatives and their efficacy
• Coordination and execution of affiliate marketing initiatives in conjunction with additional members of the Affiliate team
• Develop new offers (white papers, PDF, e-books, and additional assets) for Affiliate Partners as applicable
• Create email templates/campaigns to support program efforts to convert Affiliate Partners' clients
• Create additional marketing assets to support Affiliate Partners or Affiliate Partner Client outreach as needed
• Participate in Affiliate Centric Groups to Improve Program Strategy
• Assist with Program Oversight to Ensure Appropriate Tracking is Occurring
  

Required Skills

• Proficiency in Microsoft Office (Word, PowerPoint & Excel)
• Excellent written and verbal communication skills
• Independent self-starter with ability to multi-task and prioritize projects as needed
• Capable of working both independently and as part of a team
• Highly motivated with strong work ethic
• High attention to detail
• Strong writing and analytical skills
• Ability to lift 20-30 pounds comfortably
• Basic knowledge of social media management preferred
• Basic video editing skills preferred
  
  

Required Experience

• 1-3 years of prior experience managing email marketing campaigns
• 1-3 years of prior experience with social media marketing
• 1-3 years of experience in content creation/editing/development
• Prior use of a CRM (Salesforce) preferred
• Prior use of an email marketing platform (Constant Contact or MailChimp) preferred
• Prior copy writing experience preferred
  
  

Education

• Bachelor's degree in Marketing, Communications, Media Broadcasting, Advertising or related field
  
  

Work Hours And Schedule

• Full time
• Hybrid work model
• Monday-Friday, 8:00AM to 5:00PM or 9:00AM to 6:00PM