Associate Product Marketing Manager - #1408046
Laborie
Date: 4 days ago
City: Plymouth, MN
Contract type: Full time

We believe that great healthcare is an essential safeguard of human dignity.
At Laborie, we know the work we do matters – it’s what fuels our motivation and contributes to our success. If you’re ready to make a positive impact in the lives of patients across the globe, we’d like to meet you.
We support and empower our employees to grow their careers in an environment that encourages a sense of belonging and a connection to doing good. We’re not afraid to roll up our sleeves to make our goals a reality and work together to solve for our customers. We reward and recognize our employees based on our values of Aspire to Greatness, Respect All, Own It, Working Together, Persist with Passion.
Who We’re Looking For
As a key member of the GI Global Marketing team, the Associate Marketing Manager will support the strategic and tactical execution of the Renova portfolio. The role will assist in managing day-to-day marketing activities, supporting U.S. sales efforts, and preparing the portfolio for future international expansion. This includes collaborating with cross-functional teams on product development, clinical support, commercial strategy, and regulatory planning to ensure long-term success and alignment with corporate objectives.
About The Role
Our Mission every day is to operate as a world-class specialist medical company making and advancing technologies that preserve and restore human dignity. We do that today by helping people with pelvic and gastrointestinal conditions live normal lives, and by helping mothers and babies have safe deliveries.
At Laborie, we know the work we do matters – it’s what fuels our motivation and contributes to our success. If you’re ready to make a positive impact in the lives of patients across the globe, we’d like to meet you.
We support and empower our employees to grow their careers in an environment that encourages a sense of belonging and a connection to doing good. We’re not afraid to roll up our sleeves to make our goals a reality and work together to solve for our customers. We reward and recognize our employees based on our values of Aspire to Greatness, Respect All, Own It, Working Together, Persist with Passion.
Who We’re Looking For
As a key member of the GI Global Marketing team, the Associate Marketing Manager will support the strategic and tactical execution of the Renova portfolio. The role will assist in managing day-to-day marketing activities, supporting U.S. sales efforts, and preparing the portfolio for future international expansion. This includes collaborating with cross-functional teams on product development, clinical support, commercial strategy, and regulatory planning to ensure long-term success and alignment with corporate objectives.
About The Role
- Partner with the Senior Director and Product Managers to develop and implement marketing plans that drive awareness, adoption, and revenue growth for the Renova portfolio.
- Lead the execution of US marketing initiatives including sales tools, product training, digital campaigns, and conference activities.
- Conduct competitive analyses, customer segmentation, and market research to inform product positioning and strategy; collaborate with the sales team to gather customer insights.
- Contribute to KOL engagement, including customer education and ongoing feedback collection for continuous product improvement; participate in launch readiness efforts and go-to-market planning for new features or regions.
- Bachelor’s degree in marketing, business, biomedical engineering, or related field.
- 2+ years of experience in product marketing, preferably in medical device or healthcare.
- Excellent written and verbal communication skills; strong analytical ability to translate data into actionable insights.
- Ability to work cross-functionally with internal groups, ability to manage multiple projects with attention to detail and deadlines.
- Willingness to travel ~25% for customer meetings, conferences, and field support.
- Master’s degree.
Our Mission every day is to operate as a world-class specialist medical company making and advancing technologies that preserve and restore human dignity. We do that today by helping people with pelvic and gastrointestinal conditions live normal lives, and by helping mothers and babies have safe deliveries.
- Paid time off and paid volunteer time
- Medical, Dental, Vision and Flexible Spending Account
- Health Savings Account with Company Funded Contributions
- 401k Retirement Plan with Company Match
- Parental Leave and Adoption Services
- Health and Wellness Programs and Events
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