Sr. Integrated Marketing Manager, Brand Partnerships - #1410088

UnitedMasters is building a marketplace that connects artists, brands and fans - empowering artists to earn and grow. UnitedMasters has taken the bold step of building a music distribution service that, radically, puts artists first - disrupting the legacy music business by letting up-and-coming artists distribute their music directly to fans through streaming services while maintaining ownership of their master recording rights and up to 100% of royalties. Through the combination of UnitedMasters’ music distribution platform and its deep ties to brands, UnitedMasters enables independent artists and change-makers to grow and earn unlike any other platform.

The UnitedMasters team is made up of musicians, marketers, engineers, and storytellers with backgrounds from YouTube, SoundCloud, Pandora, Facebook, Uber, Dropbox, Complex, VICE, and more. We work hand in hand with the award-winning creative teams that forge those innovative partnerships at Translation (our in-house creative advertising agency).

We are looking for a Senior Integrated Marketing Manager to join UnitedMasters! Please note that this role is a Hybrid role: three days in office and two days remote.

What You'll Do

The Senior Integrated Marketing Manager will serve as a core contributor to the Brand Partnerships department with heavy focus on dynamically weaving brands into the UntiedMasters Platform, our artist’s initiatives, and their music. You’ll operate within the department to maintain our go-to-market offerings, develop strategic responses to brand opportunities, and create campaign comms plans. This role reports into the Head of Growth, Brand Partnerships. You will:

• Create a consistent, comprehensive and proactive go-to-market positioning and set of sales materials/templates for use across the organization to facilitate Brand Partnerships and revenue growth.
• Collaborate in lock step with Brand Marketing, Events, Artist Relations and Tech Product teams to ensure all opportunities on our respective roadmaps are able to be capitalized.
• Coordinate new and existing growth opportunities with Business Development to ensure proper resourcing, briefing and timeline management while continually optimizing the department processes for effectiveness and efficiency.
• Put pen to paper on narrative, yet clear strategic responses to opportunities to both kick off creative ideation, but also come to life in client-facing deck form.
• Collaborate closely with Creative leads to ensure a cohesive response to opportunities.
• Lead on campaign communication strategy for proposed and sold programs to ensure effective rollouts achieve overarching brand KPIs within the UnitedMasters ecosystem & beyond.
• Develop and uphold a consistent standard within our case study library to drive new business opportunities and develop a narrative around our offerings superpowers.
• Uphold the highest standards of narrative and visual quality
  
  

Knowledge, Skills And Abilities

• Comprehensive knowledge of advertising within culture, passionate about music & developing artists, and clearly see the avenues of collaboration between these two worlds.
• Understanding of how brands integrate into culture through platforms, live events, digital ecosystems and social channels.
• Extremely strong storytelling and narrative skills particularly in creative platform development
• Excellent written and verbal communication skills, able to present thoughts clearly and succinctly
• You have an entrepreneurial disposition and understand how to operate with limited resources within a growth-stage organization. When there’s no one to hand something off you, you do it.
• Formidable at feedback delivery and team motivation to achieve best-in-class results.
• Comfortable presenting to clients and understanding/incorporating feedback while staying true to the brand
• Proven ability to work under tight deadlines without sacrificing the quality of the work
• Experience working in highly matrixed organizations with a wide range of internal and external stakeholders
  
  

Minimum Qualifications

• 7 years minimum experience in integrated marketing, brand and / or creative strategy
• Proficient in google suite (slides, sheets, docs)
  
  

Preferred Qualifications

• Creative, media, or production agency experience, entertainment or music industry experience
• Experience at a founder-led company
  
  

About UnitedMasters, Inc.

UnitedMasters Inc. represents the creative solutions company, Translation, and the leading software and services platform for independent creators, UnitedMasters. UnitedMasters enables ownership, exposure, and new paths for financial return for independent creators, while Translation helps brands leverage the power of contemporary culture to achieve transformational growth. Combined, UnitedMasters, Inc. is the world’s leading marketplace for cultural capital, connecting independent artists and brands to realize a future in which all creators own their future. Backed by Alphabet, Andreessen Horowitz, and Apple, UnitedMasters, Inc. is reimagining how brands and artists come together to tell their stories, build profitable growth, and push culture forward.

Salary Hiring Range: $135,000 - $155,000

Our salary ranges are based on paying competitively for our size and industry, and are one part of many compensation, benefits and other reward opportunities we provide (e.g. bonus, stock options, 401(k) match, etc.)

Individual pay rate decisions are based on a number of factors, including qualifications for the role, experience level, skillset, and balancing internal equity relative to peers at the company. We expect the majority of the candidates who are offered roles at our company to fall healthily throughout the range based on these factors.

The range above is for the expectations as laid out in the job description, however we are often open to a wide variety of profiles, and recognize that the person we hire may be less experienced (or more senior) than this job description as posted. If that ends up being the case, the updated salary range will be communicated with you as a candidate.

The salary range above is for the NY/CA. As a company, we have a location based strategy, which means the salary range could be lower or higher than this if the role is hired in another location.