Marketing Director - #1411221
Travelpro Products, Inc.
Date: 2 weeks ago
City: Boca Raton, FL
Contract type: Full time
Description
What We’re Looking For
We are seeking a sharp, strategic, and action-oriented Marketing Director to guide and activate the Travelpro brand in the marketplace. This person will help shape overall brand strategy and lead the execution of integrated product and brand marketing across channels. You’ll be the architect and operator of our annual marketing calendar—a role demanding vision, creativity, and operational rigor.
What You’ll Do
In this role you’ll balance long-term brand building with near-term performance. You will also:
Inspiring Company Culture – Help one another, never stop improving, lead by example, own your work, and have fun together.
Rest & Relaxation – Paid Time Off, company-paid holidays and some flexible work schedules
Comprehensive Health Benefits - Medical, Dental, Vision, Health Savings Accounts, and Wellness Programs
Preparing for your Future - 401K company match
Employee Resource Groups – Employee-led social committee to promote employee wellbeing and cross-functional collaboration along with community awareness, impact, and support of a culture where everyone belongs.
About Travelpro
At the heart of Travelpro is a man who knew more about travel than most. As a commercial airline pilot, Bob Plath crisscrossed the globe a thousand times, always with suitcase in tow. He saw what happened to luggage over time and the toll in took on the traveler hauling it. Bob thought there had to be a better way. Dedication is at the heart of our success. At Travelpro, we believe that a company is only as good as its people, and when associates are treated as the greatest asset, the worth of the company is magnified. We demonstrate this by fostering individual achievement, recognizing contributions, and rewarding excellence. With customers as our focus and people as our priority, even the sky is no limit.
Travelpro is drug-free workplace, and an equal opportunity employer committed to diversifying its workforce. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
What We’re Looking For
We are seeking a sharp, strategic, and action-oriented Marketing Director to guide and activate the Travelpro brand in the marketplace. This person will help shape overall brand strategy and lead the execution of integrated product and brand marketing across channels. You’ll be the architect and operator of our annual marketing calendar—a role demanding vision, creativity, and operational rigor.
What You’ll Do
In this role you’ll balance long-term brand building with near-term performance. You will also:
- Partner with the CMO to shape and evolve Travelpro’s brand strategy and positioning
- Lead brand marketing and product marketing strategy across new and legacy product lines
- Own development and execution of the annual marketing calendar, ensuring a continuous stream of consumer-facing activations, launches, and brand moments
- Drive integrated marketing campaigns across paid digital, social media, influencer, PR, and owned channels
- Collaborate closely with Product, eCommerce, Creative, and Sales to ensure cohesive storytelling and go-to-market alignment
- Track performance and consumer engagement, iterate quickly, and push for what's next
- Perform all other duties as assigned.
- 8–12 years of marketing experience, with at least 3+ years in a brand or product marketing leadership role
- Proven ability to develop and execute integrated marketing campaigns that build brand equity and drive commercial impact
- Strong experience with both performance-oriented digital campaigns and culturally relevant organic activations
- Comfortable navigating between strategy, creative development, and execution
- Lifelong learner with a bias toward action and curiosity about what’s changing—whether in travel, tech, media, or consumer behavior
- Clear, crisp communicator with executive presence—able to align cross-functional stakeholders and lead agency partners
- Travel industry experience a plus. Love of smart travel gear? Required.
Inspiring Company Culture – Help one another, never stop improving, lead by example, own your work, and have fun together.
Rest & Relaxation – Paid Time Off, company-paid holidays and some flexible work schedules
Comprehensive Health Benefits - Medical, Dental, Vision, Health Savings Accounts, and Wellness Programs
Preparing for your Future - 401K company match
Employee Resource Groups – Employee-led social committee to promote employee wellbeing and cross-functional collaboration along with community awareness, impact, and support of a culture where everyone belongs.
About Travelpro
At the heart of Travelpro is a man who knew more about travel than most. As a commercial airline pilot, Bob Plath crisscrossed the globe a thousand times, always with suitcase in tow. He saw what happened to luggage over time and the toll in took on the traveler hauling it. Bob thought there had to be a better way. Dedication is at the heart of our success. At Travelpro, we believe that a company is only as good as its people, and when associates are treated as the greatest asset, the worth of the company is magnified. We demonstrate this by fostering individual achievement, recognizing contributions, and rewarding excellence. With customers as our focus and people as our priority, even the sky is no limit.
Travelpro is drug-free workplace, and an equal opportunity employer committed to diversifying its workforce. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
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