Brand Manager - #1412829

Description

Why Join Sofwave?

• Be part of a high-growth, fast-paced company redefining non-invasive aesthetics.
• Work with a passionate and creative team that values collaboration and innovation.
• Gain hands-on product management experience with real impact on business success.
• Competitive compensation, benefits, and strong career growth potential.
  
  

If you are passionate about medical aesthetics, product marketing, and working in an innovative, high-energy environment, we’d love to hear from you!

Position Summary

The Brand Manager at Sofwave monitors and protects our brand across all digital platforms—from websites and e-commerce to forums and review sites. You’ll use brand-protection tools to flag misuse, respond to UGC and reviews, and ensure every touchpoint is compliant and consistent. This role also supports asset creation, campaign execution, and internal team enablement—all with a sharp eye for detail and brand integrity.

DIGITAL BRAND MONITORING & COMMUNITY MANAGEMENT

• Track brand presence across web articles, review platforms, professional forums, Q&A sites, and online retailers; compile weekly pulse reports highlighting wins, risks, and competitive intel.
• Manage and optimize brand-protection tools to quickly identify misuse or infringement.
• Draft and publish brand-right responses to questions, reviews, and user-generated content—collaborating with Clinical and Legal/Regulatory as needed.
• Proactively engage with physicians and patients in relevant digital communities to clarify science, correct misinformation, and reinforce Sofwave’s positioning.
• Escalate sensitive issues or adverse events through proper internal channels while ensuring timely external follow-up.
  
  

BRAND GUARDIANSHIP

• Support the sales team by providing product knowledge and training materials.
• Enforce brand voice, visual identity, and compliance (e.g., no “tightening” claims).
• Audit websites, distributor portals, e-commerce listings, trade-show signage, and third-party material, flag inconsistencies and drive corrections.
• Maintain a living Brand Toolkit—logo files, fonts, color palette, messaging matrix, and approved before/after library.
  
  

COLLATERAL & ASSET CREATION

• Assist in developing high-impact assets: sales decks, one-pagers, product brochures, trade-show panels, event flyers, training guides, email headers, and clinical data visuals.
• Translate scientific content into clear, on-brand graphics and copy in partnership with Product Marketing, Clinical, and Regulatory teams.
  
  

SALES ENABLEMENT

• Build and continuously update presentations, comparison sheets, and objection-handling tools that help reps position Sofwave against competitors.
• Coordinate virtual and in-person training sessions; supply field teams with ready-to-use assets and messaging.
  
  

Requirements

MINIMUM QUALIFICATIONS (KNOWLEDGE, SKILLS, AND ABILITIES)

• 2–5 years in brand coordination, product marketing, or marketing communications within aesthetics, medical device, beauty, or another regulated consumer-health category.
• Meticulous eye for detail and consistency—able to spot an off-brand color or claim instantly.
• Strong project-management skills; comfortable juggling multiple deadlines and stakeholders.
• Proven collaborator with Sales, Clinical, Regulatory, and executive leadership.
• Bachelor’s degree in Marketing, Communications or related field.
• Willingness to travel up to 20?% for trade shows, photo shoots, and customer events.
  
  

Benefits: The company provides a comprehensive benefits package, including health insurance plans, life insurance coverage, a 401(k) retirement plan with employer matching, and generous vacation and sick leave policies.

Sofwave is an Equal Opportunity Employer. We are committed to creating an inclusive environment for all employees and applicants. Employment decisions are based on qualifications, merit, and business needs. We do not discriminate on the basis of race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, veteran status, or any other characteristic protected by applicable law.